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GiftEase Privacy Policy

Effective Date: 12 - January 2026

GiftEase, Inc. ("GiftEase," "we," "our," or "us") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you access or use our website, mobile application, and related services (collectively, the "Services").

Scope & Definitions

• Personal Information: information that identifies or relates to an identifiable individual, such as name, email, phone number, or account details.

• Third-Party Information: information you voluntarily provide about other individuals, such as friends or family members (for example, names and important dates).

• User Content: all information you submit through the Services.

This Privacy Policy applies only to information processed by GiftEase in connection with the Services.

Information We Collect

A. Information You Provide

• Name, email address, phone number

• Account credentials

• Payment information (processed by third-party payment processors)

• Gifting preferences, reminders, and notes

• Information about friends or family members you choose to enter (such as name and birth date)

B. Automatically Collected Information

• Device identifiers

• Browser type

• IP address

• Log data and usage statistics

• Cookies and similar tracking technologies

C. Information from Third Parties

• Payment processors

• Analytics and infrastructure providers

• Communications service providers (email and SMS)

Information About Others You Provide

GiftEase allows users to enter limited information about friends or family members for the purpose of gift recommendations and reminders.

You choose what information to save about others and are responsible for the information you enter. GiftEase uses this information solely to provide Services to you and does not contact, market to, profile, or independently collect information about those individuals.

How We Use Information

We use information to:

• Provide, operate, and maintain the Services

• Generate personalized gift recommendations

• Send reminders and notifications based on preferences you select (such as notifications 1, 3, 7, or 14 days before an event)

• Communicate with you via email or SMS (with your consent)

• Process transactions

• Improve functionality and user experience

• Detect and prevent fraud or misuse

• Comply with legal obligations

Use of Automated Systems & AI

GiftEase may use automated systems, including artificial intelligence, to generate personalized gift recommendations. These systems support user decision-making and do not provide legal, financial, or professional advice.

SMS Messaging Policy

If you opt in, GiftEase may send SMS messages related to account status, product updates, and reminders. Message frequency may vary. Message and data rates may apply. You may opt out at any time by replying STOP. Reply HELP for assistance.

Consent to receive SMS messages is not a condition of using GiftEase’s core Services. GiftEase does not sell or share phone numbers for marketing purposes.

How We Share Information

We may share information with:

• Service providers that support our operations (such as hosting, analytics, payments, and communications)

• Parties involved in a business transaction (such as a merger or acquisition)

• Legal authorities when required by law or to protect rights and safety

We do not sell personal data.

Cookies & Tracking Technologies

We use cookies and similar technologies to enable functionality, analyze usage, and improve personalization. You can manage cookies through your browser settings.

Data Retention

We retain personal information for as long as your account is active or as necessary to provide the Services. Upon account deletion, information will be deleted or anonymized unless retention is required for legal, security, or operational purposes.

Data Security

We implement reasonable administrative, technical, and physical safeguards to protect personal information. However, no method of transmission or storage is 100% secure.

Your Rights & Choices

Depending on your location, you may have the right to access, correct, or delete your personal information, or withdraw consent for communications. Requests can be submitted to admin@thegiftease.com.

Children’s Privacy

The Services are not directed to children under 13, and we do not knowingly collect personal information from children. If such information is discovered, it will be deleted.

Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted with a revised Effective Date.

Contact Us

Questions or concerns?

Email: admin@thegiftease.com